Jay Walker to speak at Social Media Week

Jay Walker at TEDMED 2011.
On February 16, TEDMED chairman and curator Jay Walker will talk at Social Media Week in New York, on a topic critical to our personal health: Why do we not always do what’s best for us?

Over our lifetimes, every American makes millions of “micro-choices” that impact our health, from having that second cup of coffee (or not) to which doctor’s advice to follow. Unfortunately, our collective choices are making many of us sicker and driving our healthcare system toward bankruptcy.

How can we all make better health decisions that lead to better outcomes? It turns out that we all have “mental models” in our heads that guide our decision-making processes, often unconsciously. Unfortunately, many of our mental models are just plain dysfunctional.

Jay will talk about how Americans can effortlessly develop better mental models, for our own health and that of the country.

Click here for more info. We hope to see you there!